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The Rise of Explainer Videos
Want to know why the Netherlands isn’t underwater? Or why Jackie Chan’s fights are aided by superior film editing? Or how feug shui has changed Hong Kong’s skyline? Ten years ago, these wouldn’t be simple questions to answer. Or these questions might not even occur to you. Now, these explainer videos are everywhere. We’re living in […]
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Dude Perfect Is a Content Marketing Juggernaut
Nearly ten years ago, five friends at Texas A&M recorded a video where they make increasingly cool basketball trick shots. A backwards over the shoulder shot. A shot across the whole back yard. A shot from the roof. The five keep trying to one up each other. But they celebrate each other too. Now, Dude […]