Dave Robson

Thanks to Dave, we can tell our single malts apart.

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by Staff

Latest from the Blog

Display Advertising: Direct Buy or DSP – Which is Right for You?

Bypassing the middleman usually means a lower price for the buyer. But when it comes to display advertising, this truism ain’t, umm, true.

Google Downranks AI Content. But Google Is Paying Publishers to Create AI Content

Google, what the heck?

Overview of Quebec’s Bill 25

Quebec’s Bill 25, officially known as “An Act to improve the protection of personal information in the private sector,” will profoundly reshape the landscape of marketing and advertising within the province.

Impact on Marketing and Advertising

The Everything App Will Amount to Nothing

Elon’s cringey press release about X as the “everything app” is a case of a billionaire smelling his own farts for too long.

The Google Ads Algorithm and the (Dreaded) Learning Period

Google Ads’ advanced algorithms learn from vast datasets to predict outcomes. Tweaking campaigns may reset this process and trigger a learning period.

Dave is Kuration’s editor-in-chief. He oversees much of the written content we produce.

Dave’s also hella good writer. That’s why he also writes much of the written content we produce for our clients.

As you may have guessed from the t-shirt, he’s also from Alberta, where use of the word “hella” will earn you a beating. He’s also an expert on spirits and has written extensively on whisky. And whiskey.